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Marketing is my jam. If you’ve been here for a while, you know it’s one of my favorite topics. I love marketing because I know if you have a good marketing plan, you can do anything.  Marketing is your key to success. You can be the best nail tech, photographer, make up artist or have […]

93. Get One Week Ahead on Instagram

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From 0 to $5k Without a Website with Sadie Banks Sadie has been one of my 1-1 coaching students and I have been a client of her 1-1 Reels Done For You for the past six months and it has been an awesome partnership. But I’m way excited because she is also the FIRST person […]

90. From 0 to $5k Without a Website with Sadie Banks

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Let’s talk about Using Instagram Stories to Market Your Business.  As I’ve been planning for the May Marketing Challenge, I’ve realized people aren’t making the most out of Stories. I haven’t talked about it EVER which is really shocking because it’s an underutilized tool and you can even consider it as the secret weapon in […]

87. Using Instagram Stories to Market Your Business.

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For about 8 out of the 11 years of running a business, I was scared to hire a coach. I invested a LOT into online classes, courses, in person workshop and conferences. And I learned a lot. But I was still afraid to work one on one with someone. I didn’t want people to see […]

80. Use This Secret Weapon to Grow Your Business

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Use social media to serve the people that are already showing up. Whether you have 50 followers of 500 followers, you have an audience that already supports you. Instead of focusing on who’s not following you, start serving your current audience. Be engaging. Be entertaining. Be encouraging. Be educational. When I write my Instagram posts, […]

Use Social Media the Right Way

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I left you on a cliff hanger last week on how building a funnel and having an email list is one of the most important things you can do for your business! As promised, I’ve brought on an expert on all things email marketing. Kendra Swalls is a mom of two, photographer and educator to […]

72. Building Relationships through Email Marketing with Kendra Swalls

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SO many photographers think blogging is a thing of the past, but I’m here to convince you otherwise. Blogging is the #1 tool that’s taken me to the top…and in a very short amount of time. For example, CHUCK NORRIS. Chuck Norris found us VIA GOOGLE. Chuck didn’t find us to be his photographer because […]

That One Time Chuck Norris Called

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1 – a target market A target market is a particular group of consumers to which a project or service is aimed. Real textbook. You need to niche down and find a target market. You can’t be talking to the masses. Instead, hone in on who your target is. You need to know who you’re […]

71. Every Business Needs…

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3 Ways to Prep Your Business for the New Year I cannot believe the New Year is already here! We are weeks away from 2022. It seems like 2021 just started, and also was a million years away. What a weird world we live in. As I am finishing up coaching calls for the year, […]

67. 3 Ways to Prep for the New Year

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Instagram Updates and How to Optimize them with I Am Michelle Gifford We have a long overdue guest on the podcast today and I’m so shocked we haven’t had her sooner! Michelle is a business and brand strategist, she helps busy moms develop clear brand messages and efficient marketing systems to better grow the business […]

61. Instagram Updates and How to Optimize them with I Am Michelle Gifford