The Blog

I’m learning that a lot of people struggle with how to be themselves on Instagram. How to be their authentic-selves and how to attract clients. You  may be feeling like you’re not interesting enough, not bubbly enough or that your page isn’t funny enough. Because so and so’s page is so interesting and attracting tons […]

These are the stories I hear on repeat when a business owner comes to me and says their business isn’t growing: “Ugh, there are so many newbies in town. They’re undercutting the industry and pushing me out”⠀⠀⠀⠀⠀⠀⠀⠀⠀ “The Instagram Algorithm is ruining my business.”⠀⠀⠀⠀⠀⠀⠀⠀⠀ “People are too cheap in this town.” While all of these […]

I am all about marketing organically. It doesn’t cost money, it just costs time. It lets you be more about connection rather than the numbers. I’ve done a few episodes on marketing and on growing organically on Instagram, but today’s episode is all about marketing on a budget. I’m going to share with you the […]

WHEEEW. Things got CRAZY there for a lot of us last year. Between coming back (kinda) from the pandemic, fall, the holidays, etc…it was BUSY! Things typically slow down for a lot of businesses after the holidays. Which is what I DREAM of when I’m in the grind. But now that I am in that […]

How to Grow Organically On Instagram Think of an Instagram account you’ve been following for at least six months… Why do you follow? Or better question… Why haven’t you hit the “unfollow” button? Probably because you feel connected in some way. I see a lot of Instagram accounts that are only reaching surface level because […]

Where are the inquiries? Why am I not booking? I just raised my prices, did I make a mistake? Should I lower my prices? Should I just quit? What am I going to do? Panic. I see panic coming in all directions from photographers, coaches, stylists.. It’s not just one, or ten. It’s everywhere. It’s seems […]

Blogging is crucial for growing your business, especially to strangers and people you don’t know. The more content you have, the more places you have that content, the better you’re going to be able to reach more people and grow and just explode. I started my business in 2011. In 2013, I started blogging three […]

There have been SO many emotions around the newest feature on Instagram — excitement, nervousness and pure dread to name a few. So today we’re talking all about REELS on the podcast. First of all, what is reels? Reels is VERY similar to TikTok but inside the Instagram app. You can record and edit 15 […]

In order to stand out in a saturated crowd, I needed to be different. When I started marketing my business online, I was not being personal on Instagram, I was stuck in these professional, drab style posts, just ugh. I go back and scroll through my Instagram from the very beginning, and there’s no personality […]

In my decade as an entrepreneur, I’ve seen businesses start and stop, launch and fail over and over and over.  People say one in five businesses fail in the first five years, and then 90% after that. And the 90% the year after that. And the 90% the five years after that. Blah blah blah. […]